References
Mary Patterson Clark
Chief Operating Officer | Chief Product Officer |
Chief Marketing Officer | Global Marketing Strategy | Innovative Technologist
During Louise’s time with Syniverse she made a significant impact to what had, at the time she started, been a nascent content marketing activity. With her knowledge of the enterprise space, fresh and creative way of thinking, attention to detail and excellent stakeholder management she led this effort to great success in building Marketing Qualified Leads. She is a joy to work with and I wouldn’t hesitate to recommend her to any organization looking to accelerate the success of their demand generation and marketing programs.
Jeff Allyn
CEO
Throughout my 20+ year career, I have been fortunate enough to hire nearly 1,000 people for a vast number of positions. Louise was hands down one of the best hires that I ever made. I have never had an employee that could produce the amount of high quality work product that Louise can without ever missing a beat. All of her superior marketing and lead gen expertise resulted in a dramatic increase in company revenue and marked efficiencies within the Sales and Marketing organization. Louise’s “can do” attitude is what makes her excel in everything that she takes on and it would be an absolute pleasure to work with her again in the future.
John Walker
PR and Digital Consultant
Louise is a brilliant marketing and communications professional with a proven expertise in developing compelling, audience-specific content that drives leads. She made a significant impact with our demand generation, implementing an integrated content marketing strategy that helped accelerate inbound interest and a telemarketing program that propelled our outbound leads, as well as implementing a successful lead tracking and reporting system in order to better report on the ROI of our marketing efforts. She also led our first in-house external webinar to great success and developed a template for replication based on best practices. Louise would be a tremendous asset to any organization.
Paul Berney
Strategic Expert
I have known Louise for for over three years from my time at the MMA and latterly as Managing Partner with mCordis, so in that time I have worked with her as a member and a client. Louise is a consummate professional marketer. All of my interactions with her have been of the highest quality. She understands mobile and it's place in the marketing mix. She is an excellent advocate for her brand. As a client she clearly articulates what she wants, has a collaborate working style to help achieve this and is respectful of the contributions of others. She always strikes me a person who is energetic, enthusiastic and results orientated. I would welcome the opportunity to work with her again.
Joseph Priest APR
Content Strategist
After having had the pleasure to work with Louise closely in a content creation role for two years, I give her my highest recommendation. In working with her, she distinguished herself as a creative strategist in planning major marketing campaigns, an adept manager in overseeing the execution of multiple projects, and an accomplished writer in creating critical content in a variety of formats. As a strategist, Louise served as one of the senior marketing managers for a newly created business unit, and she devised campaigns that included strategies for gaining media placements, securing coverage in analyst reports, creating digital and print marketing materials, and, especially, launching a webinar series that was instrumental in building visibility with current and prospective customers as well as establishing the new business unit’s executives as thought leaders. As a manager, Louise coordinated projects that included everything from developing global campaign plans, to recruiting webinar guest speakers, to writing and editing brochures and blog posts, to following up on multiple approvals needed to move projects forward. Even more impressive, Louise did this mostly while working remotely at her home office. Lastly, as a writer, Louise not only strategized the topics and outlines for such communications as news releases, brochures, and blog posts, she stepped up to volunteer to handle a lot of the writing herself rather than delegate it to other team members. She didn’t assign writing projects; she led them. As a full-time writer, I was impressed and grateful for her initiative. In summary, for proving herself as a versatile and superb strategist, manager and writer, I recommend Louise highly, and I envy the company that secures her talents.
Get in Touch
If you find that my experience and skill set are a good fit for the results you are looking to achieve, I look forward to hearing from you. If they're not quite what you’re looking for, contact me anyway. I’m sure I’ll have an interesting story to tell!